Key Takeaways
- AgroFresh becomes exclusive global distributor of Nabaco’s NatuWrap® post-harvest fruit protection solution.
- NatuWrap is OMRI certified and made from USDA NOP-listed ingredients.
- The partnership supports AgroFresh’s strategy to expand its portfolio of natural, sustainable freshness solutions.
- NatuWrap provides quality benefits for crops such as apples, citrus, cherries, and pears.
- The collaboration aims to improve post-harvest fruit handling and reduce damage during storage and transport.
Overview of The Distribution Agreement Between AgroFresh & Nabaco®
AgroFresh Solutions, Inc. and Nabaco®, Inc. have entered into an exclusive global distribution agreement for NatuWrap®, a post-harvest solution designed to protect fruit quality during storage and transport. Under the agreement, AgroFresh will serve as the commercial distributor of NatuWrap across multiple global markets.
NatuWrap is a food-grade formulation developed by Nabaco using ingredients listed under the USDA National Organic Program (NOP). It is also certified by the Organic Materials Review Institute (OMRI).
Product Overview and Applications
The NatuWrap formulation is intended to create a thin protective coating that reduces scuffing, bruising, and other physical impacts during handling. The technology has been tested on fruits including apples, pears, citrus, and cherries. During the current U.S. cherry packing season, the product was observed to reduce pitting and support stem appearance retention.
The solution can be applied within existing produce packing lines, which may reduce the need for operational changes.
Statements from AgroFresh and Nabaco
Representatives from both companies commented on the agreement in the announcement. AgroFresh CEO Clint Lewis noted that the addition of NatuWrap complements the company’s existing product lineup. Nabaco CEO Jamie Strachan emphasized the potential benefits of working with AgroFresh’s distribution network to expand NatuWrap’s use.
No financial terms of the partnership were disclosed.
Industry Context
The agreement comes amid ongoing interest in natural and sustainable approaches to post-harvest quality management. AgroFresh has recently introduced several new technologies and partnerships as part of its broader strategy to address produce shelf life and quality outcomes.
With this distribution arrangement, NatuWrap becomes part of AgroFresh’s commercial offerings aimed at produce packers and processors.
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