Key Takeaways
- Leadership Appointment: Brian Weis joins Growers Edge as Managing Director, Mortgage, bringing experience from Fairway Independent Mortgage and Guaranteed Rate.
- Strategic Focus: Weis will oversee strategic partnerships, product development, and loan officer enablement.
- Background in Agriculture: Weis brings personal and professional insights to the role, having grown up on a dairy farm.
- Technology Integration: Efforts will focus on digitizing mortgage processes and improving access for agricultural lenders and growers.
- Recent Growth: Growers Edge has expanded RangeAg and completed the acquisition of AQUAOSO Technologies, strengthening its data and mapping capabilities.
New Leadership to Strengthen Growers Edge Lending Platform
Growers Edge, a financial technology company serving the agriculture sector, has appointed Brian Weis as Managing Director, Mortgage. Weis brings over two decades of mortgage industry experience, including senior leadership roles at Fairway Independent Mortgage and Guaranteed Rate.
“From growing up on a dairy farm, I learned that agriculture is about more than just crops and livestock: it’s about having the right support when you need it,” said Weis. “At Growers Edge, we’ll provide that support by helping growers unlock capital they can use to improve and expand their businesses.”
Strategic Priorities and Lending Innovation
Since joining the company in January, Weis has focused on three main areas:
- Strategic Partnerships: Strengthening relationships with funding partners such as Farm Credit System and ag-focused banks to support wholesale lending.
- Product Development: Enabling retail originators to build customized digital mortgage processes tailored to agricultural borrowers.
- Loan Officer Enablement: Enhancing tools and training for loan officers specializing in Farm Service Agency (FSA) and Rural Development (RD) loans.
“We brought Brian on board to develop deep relationships with two key groups: ag-focused banks and their grower customers,” said Matt Hansen, CEO of Growers Edge. “As a next step, we’ll link them with a technical engine that transfers farmland data into accurate land valuations and deliver the first end-to-end lending experience for the agricultural industry.”
Growers Edge’s Continued Expansion Through Technology and Data
In 2023, Growers Edge acquired AQUAOSO Technologies, now operating as Agcor, a provider of mapping, analytics, and data tools for agricultural lenders. The company also expanded its RangeAg farmland valuation tool to cover over 144 million acres across nine U.S. states.
With more than one million acres of farmland protected from downside risk, Growers Edge continues to grow its suite of financial tools designed to support modern agricultural operations.
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