Key Takeaways:
- ADAMA names Dafna Cohen-Asher as Chief Executive Officer of its subsidiary, Lycored
- Lycored is a global leader in natural lycopene and other nature-based ingredients for food, health, and beauty industries
- Cohen-Asher previously served as ADAMA’s Head of Corporate Development, leading international acquisitions
- She will oversee Lycored’s operations across Israel, the U.S., and Europe while advancing its global growth strategy
- The appointment underscores ADAMA’s confidence in Lycored’s potential within the food and health sectors
ADAMA strengthens leadership at Lycored
ADAMA (SZSE: 000553), a global leader in crop protection, has appointed Dafna Cohen-Asher as Chief Executive Officer of Lycored, its wholly owned subsidiary specializing in natural ingredients for the food, health, and beauty industries. The appointment highlights ADAMA’s ongoing commitment to supporting Lycored’s global expansion and innovation in nature-based product development.
Lycored’s global operations and impact
Celebrating its 30th anniversary, Lycored is the world’s largest producer of lycopene, a natural antioxidant derived from tomatoes, used widely in dietary supplements, foods, and beverages. The company’s sustainable “whole tomato” model ensures zero waste and supports the production of over 100 products across more than 75 countries, including markets in North America, Europe, and Japan.
Lycored’s product portfolio spans carotenoids, vitamins, minerals, and food-enhancing ingredients, serving customers seeking clean-label and scientifically backed natural solutions.
Dafna Cohen-Asher’s experience and leadership
Cohen-Asher joined ADAMA in 2017 and most recently served as Head of Corporate Development, where she led major international acquisitions in the United States, Greece, Peru, and other regions. Her prior experience includes senior leadership roles at Teva Pharmaceuticals, where she focused on global business development and strategic partnerships.
With more than 15 years of international experience across Europe, Latin America, Asia, and North America, Cohen-Asher will lead Lycored’s strategic growth, strengthen its market presence, and deepen collaborations across its global customer base.
Leadership perspectives
Eric Dereudre, Lycored Chairman and ADAMA’s Chief Commercial Officer, stated: “Lycored is a strong company with significant growth potential. Dafna brings extensive experience in transforming strategy into results, and appointing a prominent manager from within ADAMA demonstrates our confidence in the business and its opportunities ahead.”
Cohen-Asher added: “I am excited to lead a company that combines the power of nature-based ingredients with scientific and research excellence. Lycored will continue to be a partner in innovation across food, dietary supplement, and beauty industries, while remaining deeply committed to its values and mission.”
Looking ahead
Under Cohen-Asher’s leadership, Lycored is set to advance its position as a global leader in sustainable, science-driven ingredient solutions—continuing to promote health, beauty, and wellness through nature-inspired innovation.
ADAMA Ltd.
ADAMA Ltd. is a global leader in crop protection, serving farmers in over 100 countries. The company focuses on understanding farming as more than just a business, prioritizing listening, learning, and delivering solutions tailored to grower needs. Its portfolio includes differentiated, high-quality products supported by advanced R&D, manufacturing, and formulation facilities.
With approximately 8,000 employees worldwide, ADAMA transforms one of the largest collections of active ingredients into solutions for controlling weeds, insects, and diseases. By working closely with farmers and incorporating their insights, the company develops tools to help improve yields and support sustainable agriculture practices.
