2nd December 2022
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Former Novartis Consumer Health CEO Estee Rosen Joins Sativus Tech

Sativus Tech New Appointment

Saffron Tech’s position is strengthened by Rosen’s hiring as it seeks to expedite its expansion plan and increase sales.

Estee Rosen has been named as the head of Business Development in Wellness, Health, and Beauty for Saffron Tech, a division of Sativus Tech, according to an announcement from Sativus Tech (SATT). Estee will oversee Saffron Tech’s go-to-market strategy for the wellness, health, and beauty markets in this capacity, forging important partnerships that will help the business generate revenue.

Tal Wilk-Glazer, CEO of Sativus Tech, said of Estee: “Estee is an exceptional addition to the Saffron Tech team, providing a dynamic combination of leadership expertise to guide us as we approach the B2B business.” “As Sativus Tech concentrates on quick development and worldwide expansion, her leadership expertise in effectively creating new markets will be essential. Estee joining the team at this crucial moment is a fantastic opportunity, and we welcome her.”

Estee has held senior positions in the healthcare sector for more than 20 years. Former CEO of Novartis Consumer Health Israel, she also launched Blueyes and BluPharma, two healthcare businesses. Saffron Tech will benefit from her experience in the healthcare industry as it works to fulfill the growing demand from this market.

The anti-anxiety, antidepressant, and antioxidant effects of saffron are well documented. Saffron Tech can serve the health, wellness, and beauty sectors with a dependable, premium, and mass-produced source of saffron.

Estee Rosen declared, “I am thrilled to join the Saffron Tech team and assist develop a strong foundation that can draw new companies in the health, wellness, and beauty arena. I’m excited to work with this team to make this idea a reality because I think saffron has the potential to offer an alternative, all-natural therapy for those who suffer from sadness and anxiety. We can upend the market and expand the firm by working together. I’m eager to investigate any avenue that can result in profit and worldwide expansion.

Image provided by Sativus Tech

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