Key Takeaways
- Shawn Gagné has been appointed Chief Carbon Commercial Officer in a newly created role at Groundwork BioAg.
- The appointment supports the commercialization of Rootella Carbon, a soil-based carbon dioxide removal program.
- Gagné brings more than 20 years of experience in climate strategy and carbon markets.
- He previously held roles at Boston Consulting Group and Cloverly.
Groundwork BioAg Creates New Carbon Leadership Role
Groundwork BioAg announced the appointment of Shawn Gagné as Chief Carbon Commercial Officer, a newly created position focused on scaling high-integrity, durable carbon dioxide removal (CDR). The role is intended to support the company’s efforts to commercialize Rootella Carbon, its soil-based CDR program.
The announcement comes as the company continues to expand its activities at the intersection of agriculture, soil health, and carbon markets.
Groundwork BioAg Expands Commercial Focus For Rootella Carbon
In his new role, Gagné will lead the end-to-end go-to-market and commercial strategy for Rootella Carbon. His responsibilities include developing offtake agreements across offsetting, insetting, and spot transactions, as well as building partnerships across the carbon ecosystem to support adoption and scale.
Rootella Carbon is based on the use of mycorrhizal fungi to deliver soil-based CDR while supporting soil health and farm productivity. According to the company, the program is built on decades of research and development and is designed to address growing demand for scalable, high-integrity carbon removal solutions.
Background And Experience
Gagné brings more than two decades of experience as a climate strategist and executive consultant, with a focus on climate solutions and commercial strategy. He joins the company from the Boston Consulting Group’s Global Internal Sustainability Team, where he worked on decarbonization frameworks and carbon market valuation.
Previously, he served as Director of Sustainability at Cloverly. He is also the author of several books, including Navigating Climate Risk: Insights into the Voluntary Carbon Market from a Climate Scientist.
“I’m excited to join Groundwork at a pivotal moment for the company and carbon market,” Gagné said. “Rootella Carbon represents a rare combination of biological integrity, agronomic value, and commercial scalability. I look forward to working with the team to expand adoption and build value for growers and carbon buyers alike.”
Leadership Commentary And Strategic Context
“As demand for high-quality, durable CDR continues to accelerate, strong commercial leadership is essential,” said Alon Werber. “Shawn’s expertise in carbon markets, strategy, and commercialization uniquely qualifies him to support the next phase of growth for Rootella Carbon and strengthen our position as a trusted soil-based CDR provider.”
