Kroger, one of the largest grocery retailers in the United States, has partnered with Gotham Greens to bring greenhouse-grown produce and plant-based foods to its customers across the country. As part of the partnership, Gotham Greens’ produce will be available in over 300 Kroger stores, with plans to grow to nearly 1,000 shops by the end of 2023. This move is part of Kroger’s commitment to reducing its climate impact and achieving zero food waste to landfill company-wide by 2025.
Dan De La Rosa, Kroger’s Group Vice President of Fresh Merchandising, expressed his pride in expanding the partnership with Gotham Greens. Together, they aim to provide customers with fresh, local, and high-quality product that is also environmentally sustainable. The advanced, climate-controlled greenhouses utilized by Gotham Greens reduce the time between harvest and reaching store shelves, thereby minimizing the impact of weather conditions on product quality and shelf life. These factors significantly lower food waste in the store and customers’ homes.
In addition to offering fresh produce, the company’s plant-based dips, cooking sauces, and dressings will also be available in nearly 2,000 Kroger locations across the country. These products are made with minimally processed, high-quality ingredients, including sustainably grown herbs.
According to Viraj Puri, Co-Founder and CEO of Gotham Greens, Kroger and Gotham Greens are dedicated to creating a food system that is more resilient and equitable, with a focus on people and the planet. In light of the growing challenges in the food system caused by climate and supply chain issues, it is crucial to implement innovative farming methods that produce top-notch crops while conserving natural resources. As Gotham Greens continues to expand rapidly, the company is eager to introduce its products to new markets shortly.
The indoor farming company uses hydroponic growing systems that use up to 95% less water and 97% less land than traditional field-grown farming. This means that their produce is of the highest quality and sustainably grown, making it an excellent choice for environmentally conscious consumers.
By summer 2023, Gotham Greens is set to own and operate 13 greenhouses across nine states, making them a significant player in the industry. The company has been a supplier to Kroger since 2020, launching in the King Soopers Division, and their partnership has only continued to grow.
Image provided by Gotham Greens
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