Key Takeaways:
- The MARIA Initiative aims to accelerate the adoption of mechanization, automation, robotics, and AI in Quebec’s ornamental horticulture sector.
- Developed by IQDHO in collaboration with Zone Agtech and Québec Vert, the initiative addresses industry needs for increased productivity and competitiveness.
- The initiative will provide producers with tools and resources to make informed investment decisions in new technologies.
- The program is supported by Quebec’s Ministry of Agriculture through the 2023-2026 Territorial and Sectoral Development Program.
The Institut québécois du développement de l’horticulture ornementale (IQDHO), in collaboration with Zone Agtech and Québec Vert, has announced the launch of the MARIA Initiative. This new initiative is designed to accelerate the adoption of advanced technologies such as mechanization, automation, robotics, and artificial intelligence (AI) within Quebec’s ornamental horticulture sector.
Addressing Industry Challenges Through Technological Advancement
Consultations within the horticulture sector highlighted a pressing need to adopt innovative technologies to enhance the competitiveness and productivity of Quebec’s ornamental horticulture industry. With ambitious planting targets, including urban trees and gardens, set to bolster community resilience against biodiversity loss and climate change, the industry faces significant challenges. These include labor shortages, inflation, and rising production costs.
The MARIA Initiative, co-developed by IQDHO, Zone Agtech, and Québec Vert, seeks to address these challenges by providing greenhouse, nursery, sod farm, and Christmas tree producers with access to knowledge and tools tailored to their specific technological needs. These resources are expected to support informed investment decisions in new technologies that can improve productivity and sustainability.
Next Steps and Resources for Producers
In the coming weeks, the initiative will focus on identifying the specific needs of producers and evaluating the available technologies, both in Quebec and internationally. Producers are expected to begin benefiting from the MARIA Initiative as early as fall 2024. A range of informational tools and decision-making aids, covering available technologies and financing programs, will be made available on the IQDHO website. Additionally, the three partner organizations will host transfer events to further disseminate these resources.
Support and Funding
The MARIA Initiative is supported by the Quebec Ministry of Agriculture, Fisheries, and Food (MAPAQ) through its 2023-2026 Territorial and Sectoral Development Program. This support underscores the importance of advancing technological adoption in Quebec’s ornamental horticulture sector to ensure its long-term sustainability and competitiveness.
1 Comment