Key Takeaways:
- Wikifarmer has secured $7.7 million in funding co-led by Brighteye Ventures and Piraeus Bank, bringing total funding to approximately $18 million.
- The B2B agricultural marketplace connects food businesses with producers across 45+ countries using artificial intelligence.
- Wikifarmer and Piraeus Bank have launched FarmClick, a joint venture to digitize agricultural input supply chains in Greece.
- The company plans to expand into Latin America and Africa while scaling its AI-powered trading platform.
- Fewer than 1% of B2B agricultural transactions currently occur online, with farmers receiving only 10–20% of the final price of their produce.
Wikifarmer Secures $7.7M to Digitize Global Agricultural Trade
Wikifarmer, the AI-powered B2B agricultural marketplace, has raised $7.7 million (€7.1 million) in a funding round co-led by Brighteye Ventures and Piraeus Bank. Existing investors Point Nine Capital and Metavallon VC also participated, bringing the company's total funding to approximately $18 million.
The Problem Wikifarmer Is Addressing
The global agrifood industry generates over $8 trillion annually and employs more people than any other sector, yet fewer than 1% of B2B agricultural transactions take place online. Farmers, who create the most value in the supply chain, typically receive only 10–20% of the final price, with the remainder absorbed by layers of intermediaries. Cross-border trade continues to rely on phone calls, brokers, and fragmented logistics, with transactions taking 45 days or more to complete.
How Wikifarmer's Platform Works
Originally known as the “Wikipedia of Farming” — a free agricultural knowledge library used by over 12 million visitors in 17 languages — Wikifarmer is expanding into a full transaction platform. The system manages the complete lifecycle of B2B agricultural trade, covering price discovery, negotiation, quality verification, logistics, payments, and financing.
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