Key Highlights
- Strategic Partnership: crop.zone partners with Big Iron Equipment to broaden U.S. distribution.
- Sustainable Technology: Offers electric, herbicide-free solutions for desiccation and weed control.
- Regional Focus: Partnership targets Wisconsin, a major potato farming region.
- Market Growth: Builds on direct sales momentum in North America.
- Technology Adoption: Aims to replace chemical herbicides with electric crop management.
crop.zone Partnership to Boost U.S. Market Presence
Agricultural technology company crop.zone has announced a strategic partnership with Big Iron Equipment, a prominent agricultural machinery provider in Wisconsin. This collaboration will bring crop.zone’s electric crop management solutions to a broader U.S. farming audience, particularly in potato cultivation and other crop segments that require non-chemical desiccation and weed control.
Supporting Sustainable Agriculture
crop.zone’s technology uses electric pulses as a herbicide-free alternative to traditional crop desiccation and weed control. The solutions are already in widespread use across Europe, where the company has seen increasing adoption amid growing demand for environmentally responsible agricultural practices.
Regional Advantage: crop.zone’s Focus on Wisconsin
Wisconsin’s robust potato farming sector is a natural entry point for crop.zone’s expansion. With Big Iron Equipment’s local expertise and established relationships, the partnership is expected to improve service delivery and technical support for regional growers.
“The US is a key market for us, and partnering with Big Iron Equipment is a major step towards expanding our reach,” said Christian Kohler, CCO of crop.zone. “Wisconsin is one of the country’s most important potato-growing regions, and with Big Iron’s strong local presence, we are ensuring that our customers receive the highest level of support and service.”
Toward a Chemical-Free Future
The collaboration represents a key milestone in crop.zone’s efforts to reduce chemical herbicide use in agriculture. By leveraging Big Iron Equipment’s established footprint, crop.zone aims to accelerate the availability of its technology to U.S. farmers seeking more sustainable and efficient crop management solutions.
The partnership also reflects crop.zone’s long-term vision to create a distribution network capable of supporting broader North American adoption of its electric weeding and crop termination tools.
