Mars Launches “Protect the Peanut Plan” with $5 Million Investment to Safeguard Global Peanut Supply
Mars, Incorporated and Fonterra are launching the Farmer Forward Program, a $27M, five-year investment to support climate-smart agriculture.
Regenerative Ag Worldwide: Growth, Investment & Challenges
Scaling Sustainable Farming with AI, Policy, and Market Support
Regenerative ag (or Regen Ag, or Regenerative Agriculture) is rapidly expanding, with the market projected to hit $10.19 billion in 2025, yet adoption remains low at 15% of farmers globally. Investment from companies like Nestlé and Unilever, policy shifts in California, and Canada’s increased funding are driving growth, alongside AI-driven farm optimization and carbon credit incentives. However, challenges like defining standards, financial barriers, and farmer education persist, making continued investment and policy support crucial for scaling regenerative practices worldwide.
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