Key Takeaways:
- TELUS Agriculture & Consumer Goods and Welch’s enter a decade-long partnership to enhance regulatory compliance and supply chain transparency.
- The initiative aims to implement automated compliance validation and real-time monitoring across Welch’s global operations.
- TELUS will contribute its proprietary agricultural database and analytics platform to streamline food production workflows.
- The phased rollout will support Welch’s network of over 700 grape growers in the U.S.
- The platform is designed to meet rising regulatory standards and support global market expansion.
TELUS Agriculture & Consumer Goods Partners with Welch’s on Compliance Innovation
New platform designed to strengthen transparency and operational efficiency
TELUS Agriculture & Consumer Goods and Welch’s have announced a 10-year partnership to develop and deploy a compliance platform that will help food companies navigate regulatory standards and improve supply chain visibility. The agreement represents a significant step in applying agricultural data technology to address evolving global food system challenges.
According to Welch’s Chief Information Officer Steve LeMoine, the partnership reflects a proactive approach to digital transformation. “Manual processes alone won’t cut it. Automated compliance validation is essential to boost productivity, increase resilience and ensure we stay ahead,” said LeMoine.
TELUS Agriculture & Consumer Goods Offers Data-Driven Infrastructure
Platform built on proprietary analytics and agronomic insights
The platform will use TELUS Agriculture & Consumer Goods’ proprietary agricultural label database and analytics engine to provide real-time compliance tracking, custom rules management, and automated data validation.
John Jansen, Vice President at TELUS Agriculture & Consumer Goods, emphasized the need for traceability: “This partnership with Welch’s reflects our commitment to helping the industry trace ingredients more accurately, ensure product quality and meet rising regulatory standards with confidence.”
By replacing manual compliance procedures with automated systems, the platform is expected to increase accuracy in reporting and support more agile decision-making in food production.
Phased Rollout Begins with Welch’s Grower Network
Compliance support to span domestic and international operations
The compliance system will be introduced in stages, beginning with Welch’s U.S.-based network of over 700 grape growers. As Welch’s products reach more than 40 countries, the platform is expected to play a key role in helping the company navigate diverse international regulatory environments.
The system is positioned as a foundational upgrade to Welch’s existing operations, aiming to help the company meet current compliance standards while preparing for future changes in the global food industry.
TELUS Agriculture & Consumer Goods Builds Global Blueprint
A model for industry-wide adoption of compliance solutions
This collaboration between TELUS Agriculture & Consumer Goods and Welch’s is expected to serve as a framework for other companies seeking to enhance supply chain accountability and data-driven compliance strategies.
With increasing demand for transparency and trust in food systems, the initiative represents a broader trend toward integrating technology into agricultural and consumer goods workflows.
