Sustainable Agriculture

Agreena Regenerative Agriculture Program Reaches 4.5M Hectars

Agtech company Agreena has announced a milestone, expanding its soil carbon platform across two million hectares in 17 European countries.

Key Takeaways:

  • Agreena reports that over 2,300 farmers have adopted regenerative agriculture practices on 4.5 million hectares across Europe.
  • The company’s digital measurement, reporting, and verification (dMRV) platform allows farmers to generate and trade verified carbon credits and other environmental outcomes.
  • Agreena’s partnerships with financial institutions, food brands, and the voluntary carbon market help secure climate finance for farmers.
  • The company plans to expand its services to smaller farms and further develop its digital platform for broader reach and automation.

Expanding Adoption of Regenerative Agriculture

Agreena, a Danish climate solutions company, has solidified its position as a global leader in regenerative agriculture with the release of its Harvest Year 24 (HY24) figures. According to the report, more than 2,300 farmers across Europe have joined Agreena’s programme, committing to regenerative farming practices on a total of 4.5 million hectares—an increase of 2.5 million hectares from the previous year. This growth highlights the increasing appeal of regenerative agriculture and Agreena’s role in overcoming transition challenges faced by farmers.

Advanced Digital Tracking and Carbon Credits

Agreena’s high-tech digital measurement, reporting, and verification (dMRV) platform allows the company to track the impact of regenerative practices at the field level. By using this platform, farmers can generate verified outcomes that can be monetized through carbon credits, certificates, and other environmental impact measures. This system enables farmers to participate in the growing market for carbon credits while supporting sustainable practices that enhance soil health and reduce carbon emissions.

“Farmers are discerning decision-makers, so it’s incredibly rewarding to see so many of them choose Agreena to support them on their regenerative farming journey,” said Simon Haldrup, Agreena’s CEO. He also noted that scaling the programme allows Agreena to draw in more climate finance for regenerative farmers through various partnerships with supply chains, financial institutions, and the voluntary carbon market.

Expanding Commercial Partnerships

Agreena’s access to data from 4.5 million hectares strengthens its ability to engage in commercial partnerships. The company is already working with leading organisations such as AXA Climate, the International Finance Corporation, and global food brands. Additionally, the company expects Verra certification for its pioneering soil carbon programme, which would further boost the credibility of its carbon credits in the market.

Future Growth and Innovation

Looking ahead, Agreena plans to expand its services to support smaller farms on their regenerative agriculture journeys. This effort will be driven by product-led innovations, including enhancing the company’s digital interface for farmers. Agreena’s recent acquisition of farm management software provider fieldmargin will also help accelerate these capabilities.


Agreena Latest News

Scales Carbon Farming Platform Across 2M Hectares (2023/11/17)

Agtech company Agreena has expanded its soil carbon platform, AgreenaCarbon, across two million hectares in 17 European countries. The platform supports farmers transitioning to regenerative agriculture, promoting carbon sequestration and climate change mitigation. Agreena uses advanced technology and financial incentives.

Announces Largest Soil Carbon Incentives, Boosting Regenerative Farming in Europe (2023/06/14)

Agreena, a leading soil carbon platform in Europe, has seen a tenfold increase in enrolled hectares and a fourfold rise in farmer participation in its second harvest year. The company offers the highest farmer incentives under a soil carbon scheme, with a payout rate of €32 to €36 per anticipated carbon certificate generated. Agreena’s carbon certificates, which promote regenerative farming, will soon enter the market for corporations aiming to combat climate change and biodiversity loss.

Raises €46 Million in Series B Funding (2023/04/31)

Agreena, a climate and fintech company specializing in soil carbon platforms, has raised €46 million in a Series B funding round. The funding round was led by HV Capital and saw participation from new investors such as AENU and Anthemis. Agreena aims to help farmers transition to regenerative agriculture, create scalable climate impacts, and become a leader in supporting the road to net zero. The company’s recent acquisition of Hummingbird Technologies has enabled it to expand its offering beyond farmers to encompass Agri data services for supply chain players, governments, and other institutions. With the Series B funding, Agreena will continue expanding its global carbon farming and carbon reduction initiatives while developing new fintech solutions.

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