Key Takeaways:
- Mucci Farms acquires Greenhill Produce, adding 150 acres to its greenhouse operations.
- Acquisition boosts Cox Farms’ greenhouse acreage to over 650 acres across North America.
- Greenhill’s state-of-the-art facilities focus on sustainable bell pepper production.
- Mucci Farms aims to enhance supply chain reliability and expand its fresh produce offerings.
Mucci Farms announced the acquisition of Greenhill Produce, a 150-acre greenhouse facility in Kent Bridge, Ontario. This purchase aligns with Mucci Farms’ ongoing expansion strategy, bringing the company’s total greenhouse acreage under its Cox Farms division to over 650 acres, spanning both Canada and the United States. The acquisition positions Cox Farms as the largest greenhouse owner in North America, strengthening its capacity to supply fresh fruits and vegetables to retail, wholesale, and food service sectors.
Strategic Expansion of Sustainable Greenhouse Operations
The Greenhill facility specializes in bell pepper production and brings advanced automation and robotics into Mucci’s operations, complementing its commitment to sustainable agriculture. “We’ve had the privilege of working closely with Greenhill for many years, so we know firsthand the exceptional quality of both their facilities and their crops,” said Bert Mucci, CEO of Mucci Farms. “Bringing Greenhill into the Mucci family enhances our supply chain to offer more reliable supply for our partners.”
This acquisition follows Mucci’s recent purchase of Hacienda Farms, a 160-acre facility in Coatsworth, Ontario, reinforcing its goal to be a leading supplier of sustainably grown produce across North America.
Greenhill’s Legacy and Future Vision
Greenhill Produce, founded in 2000, has grown from a 6-acre operation into a premier greenhouse grower known for its quality and innovation. Justin Geertsema, Vice President and General Manager at Greenhill, stated, “Having worked with the Mucci team for many years, the Geertsema family is proud to pass the torch to the Cox Farms and Mucci team, who share our values, passion, and drive to succeed.”
Steve Bradley, President of Cox Farms, noted the strategic impact of this acquisition: “Bringing Greenhill into the larger Cox Farms family allows us to strengthen Mucci’s capacity to support our partners with a more reliable supply of fresh produce. Together, we’re not just expanding our reach but reinforcing our commitment to innovation and excellence in agriculture.”
Mucci Farms Latest News
Acquires Hacienda North Farms, Expands Greenhouse Operations (2024/05/23)
Mucci Farms has acquired Hacienda North Farms, a 159-acre greenhouse facility in Coatsworth, Ontario, as part of its expansion under the Cox Farms business. The acquisition expands Mucci’s greenhouse footprint and enhances its offerings for retail partners. The strategic partnership with Cox Farms aims to expand their presence across North America. The acquisition includes a 120-acre land bank, allowing future expansion and innovation. Mucci plans to continue growing bell peppers at the newly acquired farms while exploring diversification opportunities.
Receives Investment From Cox Enterprises (2022/06/03)
Cox Enterprises has made a strategic investment in Mucci Farms, a 60-year industry leader with a network of thousands of acres of indoor-grown fruits and vegetables. The partnership aims to scale and meet growing consumer demand, building on Cox’s $1 billion investment in sustainable technologies since 2007. Mucci Farms expands Cox’s controlled environment agriculture business, offering a greater variety of sustainably grown produce and enhanced geographic reach.
