Key Takeaways:
- ICA Maxi Ängelholm will house Sweden’s largest in-store farm, powered by Swegreen’s Freja platform.
- The farm will produce over 160,000 leafy greens and herbs annually, grown directly inside the store.
- Swegreen’s AI-driven Freja platform uses vertical farming technology, reducing environmental impact and eliminating transportation needs.
- The project supports ICA Maxi’s commitment to sustainability and innovation by offering hyper-local, fresh produce year-round.
Launch of Sweden’s Largest In-Store Farm With Swegreen
Construction has officially begun on Sweden’s largest in-store farm at ICA Maxi Ängelholm. Powered by Swegreen’s Freja platform, this innovative farm will allow the store to produce over 160,000 leafy greens and herbs annually. By growing crops directly inside the store, ICA Maxi aims to offer customers a steady, hyper-local supply of sustainable produce without the typical price fluctuations.
Freja Platform: A New Standard for Sustainable Farming
Swegreen’s Freja platform is the most advanced in-store farming solution available globally, using vertical farming and AI technology to grow crops with minimal environmental impact. In a space of just 45 to 60 square meters, the Freja platform can produce up to 450 crops per day, including lettuce, leafy greens, and herbs. With no transportation required, carbon emissions are significantly reduced.
Pierre Mohlin, CEO of Swegreen, commented, “The Freja platform at ICA Maxi Ängelholm will not only be the largest in-store farm in Sweden, but it also sets a new global standard for sustainable, hyper-local food production.”
ICA Maxi Ängelholm’s Commitment to Innovation
For ICA Maxi Ängelholm, this project aligns with its goals of sustainability and innovation. The store recently completed a major renovation, and the addition of the in-store farm marks the next step in enhancing the customer experience. “With Swegreen’s system, we’ll be able to grow thousands of plants per year, ensuring our customers have access to the freshest and most sustainable produce,” said Store Manager Sebastian Damréus.
By growing crops year-round, ICA Maxi Ängelholm is reducing its reliance on imports, lowering food miles, and delivering fresher greens with superior taste and a longer shelf life.
A Milestone for Swegreen
This project is a milestone for Swegreen, marking a significant development in in-store farming in southern Sweden. The farm is expected to be operational this autumn, providing fresh, locally grown produce every day of the year.
Swegreen Latest News
Launches Vertical Farming Unit at ICA Supermarket in Rimforsa (2024/06/10)
Swegreen has successfully deployed its Saga farming unit at ICA Supermarket in Rimforsa, Sweden, and plans to install another unit at ICA Supermarket Sävja in the coming weeks. The flexible Saga platform can produce between 2000 and 3000 heads of salads and herbs each week, catering to smaller supermarkets like ICA Supermarket Rimforsa and ICA Supermarket Sävja. Swegreen CEO Pierre Mohlin said the launch opened up a new segment for the company, ensuring fresh, locally grown produce is available year-round. The Saga platform enhances freshness and quality while reducing the environmental footprint associated with traditional farming methods.
A Strategic Collaboration for Sustainable Futures (2023/08/15)
Swegreen has partnered with EDEKA, a leading European supermarket chain, to set up an in-store farming facility in Munich, Germany. This collaboration aims to offer fresh, sustainable produce directly to consumers in response to the growing demand for ecological options. The venture is set to be installed in autumn 2023 and is expected to transform the food and retail landscape, promoting sustainable practices within the sector.
ICA Kvantum Emporia and Swegreen Partner to Offer In-Store Grown Greens in Malmö (2023/05/05)
ICA Kvantum Emporia, a leading food retail store in Malmö, Sweden, has partnered with Swegreen (website), a Swedish sustainable farming technology company, to offer hyper-locally grown greens to customers in time for summer 2023. The partnership aims to reduce environmental impacts and provide a more sustainable food supply chain for the store’s customers.
Swedish Vertical Farm, Swegreen, Partners With Restaurant (2022/12/23)
Swegreen has inked a deal with the Swedish restaurant chain Östgöta Kök Group. Soon, customers at their Norrköping restaurant will be able to eat food that was produced on-site in the establishment’s very own vertical farm. In their restaurant in Norrköpinng, Östgöta Kök will begin installing the Saga model in the spring of 2023, with the goal of making the farming unit visible to visitors. Through a glass, customers will be able to view this cutting-edge technology and observe how the restaurant’s plants develop.
Swegreen & Ica Maxi Form New Agreement (2022/12/08)
Swegreen has partnered with Ica Maxi to offer a variety of locally produced and sustainable goods. The new store features wider aisles, improved lighting, and a larger fruit and vegetable section. The internal cultivation investment has allowed for Skne’s first retail cultivation, which enables the growth and harvesting of up to 450 crops a day, all year long, on a 60 square meter surface area.
Image provided by Swegreen
1 Comment