Key Takeaways:
- Thunderstruck Ag launches its first eCommerce platform, offering 24/7 online access to its farmer-invented agricultural products.
- The platform provides direct purchasing for farmers and streamlined dealer access with transparent pricing and bulk order functionality.
- Product education, technical support, and real-world performance insights are integrated into every listing.
- The launch marks a major step in Thunderstruck’s evolution toward a digital-first, scalable business model serving North America and beyond.
Thunderstruck Ag Introduces Online Storefront for Farmers and Dealers
Thunderstruck Ag, a leading provider of farmer-invented aftermarket agricultural solutions, announced the launch of its new eCommerce platform, a digital storefront designed to give farmers and dealers around-the-clock access to Thunderstruck’s full product lineup.
“Innovation at Thunderstruck has always started with farmers,” said Jeremy Matuszewski, Founder and CEO of Thunderstruck Ag. “Our new eCommerce platform is another step forward in putting their needs first. By making farmer-invented technology available at their fingertips, we’re making it easier than ever for farmers and dealers to get the products they need—when they need them.”
Simplifying Equipment Access Through Digital Innovation
For the first time, customers can browse, compare, and purchase Thunderstruck products entirely online. The platform removes traditional barriers such as phone-based orders and trade-show-only availability, creating a faster, more transparent buying experience.
Key features include:
- Direct online ordering – Farmers can complete purchases directly through the website for faster access to products.
- Dealer portal – Authorized dealers can log in to view pricing tiers, manage bulk orders, and track shipments through a secure interface.
- In-depth product information – Detailed specifications, educational videos, and testimonials provide real-world context to support confident purchasing decisions.
Expanding Farmer-Invented Technology to a Wider Audience
Thunderstruck Ag has long been recognized for partnering with farmers to commercialize practical, field-tested solutions addressing real-world challenges in modern agriculture. The new eCommerce model enables these technologies to reach more operators across North America and international markets, without the logistical limits of traditional sales channels.
By embracing a digital-first approach, Thunderstruck aims to strengthen its role as a connector between farmer-inventors and the broader agricultural community, helping accelerate adoption of innovations that improve efficiency and productivity on the farm.
Empowering Farmers Through Accessibility and Scalability
The eCommerce launch underscores Thunderstruck Ag’s broader mission to empower producers with accessible, effective tools built by people who understand their challenges firsthand.
“This platform is about more than online sales—it’s about removing friction for farmers,” Matuszewski added. “Whether it’s upgrading equipment or finding the right aftermarket solution, Thunderstruck is focused on helping farmers make smarter, faster decisions that impact their bottom line.”
With the launch of its eCommerce platform, Thunderstruck Ag continues its evolution into an international ag-solutions leader, bridging innovation, accessibility, and farmer-driven ingenuity in one digital platform.
