Key Takeaways
- Vertiberry, a company specializing in sustainable strawberry production, will supply high-quality strawberries and strawberry plants year-round.
- Zone Agtech announces the establishment of the first fully controlled environment agriculture (CEA) facility in the MRC L’Assomption.
- The project is a collaboration with Taste of the North, a Quebec-based fresh produce distributor.
- Vertiberry’s pesticide-free farming reduces its environmental footprint and supports stable, high-quality production.
- The initiative will create local jobs, boost the regional economy, and contribute to agricultural training through partnerships with academic institutions.
A Sustainable Approach to Agriculture
Zone Agtech has announced the establishment of Vertiberry, an innovative controlled environment agriculture company, in the MRC L’Assomption. Vertiberry specializes in producing strawberries and strawberry plants year-round in a pesticide-free, fully controlled environment, ensuring a stable and high-quality supply.
By embracing modern agricultural practices, Vertiberry’s sustainable approach minimizes its environmental footprint while stimulating the local economy and creating new job opportunities.
Zone Agtech’s Role
Vertiberry’s launch in Quebec was facilitated by Zone Agtech, which supported the company’s integration into Quebec’s agricultural ecosystem.
The region’s clean energy resources, climate suitable for indoor farming, and the strong demand for strawberries among Quebecers made it an ideal location for Vertiberry’s operations. A strategic partnership with Taste of the North for product distribution further solidified the project’s feasibility.
Leadership Statements
Olivier Paulus, President and Founder of Vertiberry: “We are thrilled to establish ourselves in Quebec and collaborate with Zone Agtech. The region’s climate, access to clean energy, and Quebecers’ enthusiasm for strawberries make it an ideal place to develop our project.”
Marilou Cyr, Executive Director of Zone Agtech: “Vertiberry’s establishment marks an important milestone in the development of Zone Agtech and Quebec’s agricultural innovation ecosystem. This project demonstrates the dynamism and appeal of our region for companies investing in the future of agriculture. We are proud to welcome Vertiberry and contribute to their success.”
Sébastien Nadeau, Mayor of L’Assomption and President of Zone Agtech: “The arrival of Vertiberry is excellent news for the MRC L’Assomption and all of Quebec. This project perfectly aligns with our vision for innovative, sustainable agriculture that creates jobs and wealth for our region.”
