Key Takeaways
- Advancing Eco Agriculture (AEA) has launched Groundwork: AEA Agronomic Consulting, a service offering customized support for regenerative farming transitions.
- Groundwork is open to all growers, regardless of whether they use AEA products—marking a shift from AEA’s previous product-based consulting model.
- The service includes tailored agronomic plans, economic analysis, and ongoing support to improve soil health, reduce inputs, and enhance profitability.
- Alexandre Family Farm, the first certified-regenerative organic A2/A2 dairy in the U.S., is among the first adopters of the Groundwork service.
- AEA emphasizes long-term grower partnerships focused on economic and ecological outcomes.
AEA Introduces Groundwork Consulting to Support Regenerative Agriculture Transitions
Customized Services Now Available to All Growers
Advancing Eco Agriculture (Profile) has announced the launch of Groundwork: AEA Agronomic Consulting, a new service designed to provide farmers with customized support in transitioning to regenerative agriculture. The initiative expands AEA’s consulting services beyond its product customer base, offering strategic guidance for growers across crop types, farm sizes, and production systems.
“We are creating a consulting framework that incentivizes the best possible agronomic recommendations for growers as their need for inputs decreases,” said John Kempf, AEA founder and chief vision officer.
AEA’s Groundwork aims to close mentorship and knowledge gaps that often hinder regenerative transitions. The service is grounded in the same data-driven methodology that has underpinned AEA’s work since 2006, supporting over 10,000 growers across four million acres.
AEA Groundwork Offers Strategic, ROI-Focused Agronomic Support
Recommendations Based on Soil, Crop, and Economic Assessments
Groundwork services include:
- Evaluation of soil mineral and biological profiles
- Assessment of crop disease, insect pressures, and nutrient absorption
- Analysis of phenological plant expression and plant nutritional integrity
- Recommendations for cover crops, soil amendments, microbial inoculants, and cultural practices
The goal is to support resilient, low-input systems while prioritizing economic viability and return on investment (ROI) for producers. AEA positions the offering as a long-term service model intended to evolve with the grower’s goals and land conditions.
Alexandre Family Farm Among Early Adopters
California Dairy Engages AEA for Soil Health Strategy
Alexandre Family Farm, a certified-regenerative dairy operation in Crescent City, California, is one of the first users of AEA’s new consulting program. The family-owned farm, which produces grass-pastured organic A2/A2 milk, has partnered with AEA to accelerate improvements in soil quality across newly acquired and existing hay fields.
“We see value in working with AEA for additional knowledge and their well-recognized regenerative agronomic expertise,” said Blake Alexandre, a fourth-generation farmer. “We trust that our work together will help us more quickly improve all our land.”
New Model Moves Beyond Product-Based Consulting
Focus on Long-Term Partnerships and Input Reduction
Unlike traditional ag retail models, where consulting is often tied to product sales, Groundwork operates independently of input purchases. AEA states that this shift allows for more objective agronomic guidance and aligns with the regenerative agriculture goal of reducing input dependency over time.
The program reflects AEA’s broader strategy of developing regenerative farming systems that prioritize soil health, yield performance, and long-term economic sustainability.
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