Key Takeaways
- Strategic Collaboration: Priva and Blue Radix have signed a multi-year agreement to combine and integrate their solutions, addressing global demand for AI-driven and autonomous growing.
- Challenges Addressed: The partnership tackles the growing shortage of skilled growers and provides precise, predictable growing solutions to greenhouse investors, owners, and operators.
- Enhanced Results: Through AI integration, the companies aim to improve greenhouse yields, reduce resource usage, and optimize operational efficiency.
- Open Ecosystem Approach: Both companies maintain independent partnerships but emphasize their joint efforts in advancing autonomous climate and irrigation control.
Why Is AI-Driven Growing Gaining Popularity?
With increasing global demand for efficient greenhouse operations, growers are seeking solutions that ensure precision and predictability. The shortage of skilled growers has made automation a critical need. Combining Priva’s process computers with Blue Radix’s Crop Controller, this collaboration enables growers to manage larger operations while achieving better yields and resource efficiency.
What Does the Partnership Offer?
Hans Peters, CEO of Priva, highlighted the need for innovative solutions: “Experienced growers know that last extra kilo is the hardest. In a complex world of fluctuating market prices, shifting weather patterns, and rising costs, new solutions are essential. By adding AI to Priva process computers, growers can manage more hectares effectively while improving financial results.”
Ronald Hoek, CEO of Blue Radix, added: “With Crop Controller, we bring impactful mathematics to daily greenhouse operations, such as climate and irrigation control. This helps growers achieve better quality, lower costs, and improved yields without the stress of continuously adjusting climate computers.”
What Are the Benefits of AI Integration in Greenhouses?
The collaboration allows for continuous processing of high-frequency data through algorithms, enabling tailored solutions for each grower. The partnership has already seen adoption in about 100 greenhouses across 17 countries. Key benefits include:
- Enhanced yield and crop quality.
- Reduced energy and water usage.
- Autonomous management of climate and irrigation, reducing manual intervention.
Dirk Prins, Lead Business Development Manager at Priva, noted: “The robustness of Priva process computers combined with Blue Radix’s AI-driven Crop Controller provides measurable advantages to all greenhouse customers.”
How Does the Open Ecosystem Approach Benefit Growers?
Priva and Blue Radix emphasize flexibility in their solutions, ensuring growers can select tools that best suit their needs. While maintaining independent partnerships, the companies are committed to creating value for greenhouse operators through their collaborative efforts.
“We both believe in an open ecosystem that unlocks value for greenhouse companies,” stated Hans Peters.