Key Takeaways:
- Nourse Farms, a North American berry plant propagator, has partnered with Solum Partners, an investment management firm focused on food and agriculture.
- The expansion includes a modern tissue culture lab, a 7-acre greenhouse in Whately, Massachusetts, and a 15-acre greenhouse in North Carolina.
- The new facilities aim to support the rapidly increasing interest and demand in tray plant strawberry and long cane bramble propagation.
- Nourse Farms remains committed to delivering high-quality plants and exceptional customer service to meet the evolving needs of berry growers worldwide.
- The company believes that the future of berry production will demand more substrate-grown plants and has spent several years developing its substrate production processes.
Nourse Farms, a leading North American berry plant propagator, has announced a significant expansion in partnership with Solum Partners, an investment management firm specializing in the food and agriculture industry. The expansion aims to modernize Nourse Farms’ propagation footprint and accelerate its growth trajectory, focusing on innovation and quality.
Expansion Details
The expansion will include a state-of-the-art tissue culture lab and a 7-acre greenhouse for foundation material in Whately, Massachusetts. Additionally, Nourse Farms has acquired a 15-acre greenhouse in North Carolina to expand its operations further. These new facilities are expected to open in 2024 and will amplify the company’s commitment to innovation.
Focus on Products
One of the early innovators in tray plant strawberry and long cane bramble propagation in North America, Nourse Farms plans to increase its focus on these products. This is in response to the rapidly increasing interest and demand for such products.
Commitment to Quality and Customer Service
John Place, CEO of Nourse Farms, emphasized the company’s commitment to quality and customer service. “Our top priority is to ensure that every plant grown by Nourse Farms continues to meet the highest standards of quality and performance,” he said. The company aims to remain the propagator of choice for growers looking for high-performing plants.
Future of Berry Production
“We believe that the future of berry production will demand more substrate-grown plants,” continued Place. The company has spent several years developing its substrate production processes and is excited to expand this business area.